Why are we here?
This may sound like a question that should only be asked once in a lifetime and of course if you’re talking about the human race the answers are varied and complex. Luckily I’m not going to try and answer that one! However recently I was asked that very question, but it was regarding my business, Motor Marque. I had to stop and think about it for while but the act of thinking it through was a fantastic process that allowed me to re-visit my passion that inspired me to set up the company some 14 years ago. It’s worth asking these questions to yourself, why do you get up in the morning? What inspires you to do what you do?
I did just that and my answer is that, I truly believe there is a different way to operate within the motor trade. I am determined to ensure people are as safe as possible on the roads and I am passionate about excellent service. I feel that going to the garage shouldn’t be a bad experience.
That fact that we keep our customers safe and they enjoy the service we give is what gets me going at 7am every morning when I leave for work, even when it’s cold and dark!
How we do what we do is equally important to me. I ensure all the team have the same ‘why am here’ as me and we all pride ourselves on keeping people safe and happy, which isn’t easy! I mean who really wants to spend their hard earned cash on tyres and brakes? Most people would rather put the money towards a lovely holiday.
It may seem like an unusual way of orientating a business but it sets us apart from the rest. Why are other garages in business? My guess is, to make money. There’s nothing wrong with that but I know who I want to repair my wife’s car and it’s not the guys just in it for the cash.
What are your whys? My bet is those answers are the ones that define how you operate at work every day.